Identity as discussed in How to Lead When You’re Not in Charge: Leveraging Influence When You Lack Authority by Clay Scroggins
I’m not religious but I read a book about leadership written by the lead pastor of North Point Community Church (NPCC) in Alpharetta, GA. I have to admit I like what he says about leadership and all the points he makes in the book. He’s a very likable guy and listening to him talk is hypnotizing – he has a rhythm and vocality that reaches out to the listener making for a highly entertaining experience. He narrates his own audio book. I recommend the book even if you are not religious.

“your identity is the conception you have of yourself. It is those core beliefs about yourself that you tell yourself all day long. The most important ongoing conversation you have in your life is the one you have with yourself every day.”
“Honestly, I don’t know which is more damaging—being too critical or thinking too highly of yourself. Either way, accepting a distorted identity is failing to live in reality, which will ultimately erode your ability to lead.”

Identity as discussed in Mini Habits: Smaller Habits, Bigger Results by Stephen Guise.
One push-up a day will maintain your identity as someone who works out.
James Clear talks about how the key to building lasting habits is by focusing on creating a new identity.
Small wins builds momentum and helps to build identity.
Those abused are brainwashed into adopting a false identity.
You are your own worst critic, how negative self-talk imposes a false identity on yourself.
NLP and the power of words – you can kick-start a new identity by simply telling yourself what it is.
Just as how we feel a movie is real when watching it, we feel an identity is real when being told it (by others or yourself).

Stuart Smalley from SNL would say, “I’m Good Enough, I’m Smart Enough, and Doggone It, People Like Me!” Daily Affirmations with Stuart Smalley.
Identity is a self fulfilling prophecy.
For an identity to be effective one must take it seriously and believe it.
You can’t simply say “I’m the best at …” then proceed to become an expert. It takes time for the identity to assist. It’s like a small push.
The Compound Effect by Darren Hardy.
Using a positive identity over time can have compounding results, when used with consistency.
We often use our career or a major hobby as our identity. I’m an engineer. I’m a podcaster. I’m a Salsa dancer.
Your identity as perceived by yourself vs. others.
Reputation and built identity – another topic. (authority, example Oprah or Tony Robbins)
We all have self beliefs and identities whether we realize it or not.